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UK DMCC ACT · AUSTRALIAN UNFAIR TRADING RULES

New checkout and
subscription rules.Know what to fix.

Flowlane reviews your checkout, sign-up and cancellation flows against the new rules. Evidence, a suggested change and a recheck after every release.

20 minutes. No installation or internal system access.

shop.example/checkout/payment

Payment summary

Wireless headphones
£89
Processing fee
£7
Total
£96
Pay £96
Illustrative walkthrough

How Flowlane works

Follow the flow. Find what needs attention.

One customer flow. From the first finding to your team’s update.

Your team makes the change. Flowlane rechecks.

Example checkout

The same finding, through all four steps.

Offer
Silver wireless headphones
Wireless headphones

£89

Silver · Qty 1

Payment
Order summary

Item£89

Processing fee£7

Total£96

Flowlane finding

The processing fee first appears at payment. Review where the total becomes clear.

Benchmarks

What we see across sectors.

View all benchmarks →

20-minute walkthrough

Your flow against the sector, in 20 minutes.

  • 20 minutes
  • Reviewed before the call
  • No system access
  • The two steps worth a look first, with the screen they sit on
  • The rule each one touches, in the UK or Australia
  • Where your flow sits against the sector benchmark, for you only
What the 20 minutes look like →
Step 1 of 2Next: pick a time
Which flow should we look at? · optional, pick one
Opens our booking calendar. Under a minute, no cost, no system access.

Documented evidence

Find it. See the evidence.

Observed

Screen 1 · Sign-up
Choose your plan

Start today.

£9

First month

Join now
Screen 2 · Terms
Subscription terms

After the first month

£24/monthFlagged by Flowlane

The sign-up shows £9. The £24 monthly price appears only in the terms.

Suggested change

Screen 1 · Sign-up, proposed
Choose your plan

Start today.

Proposed by Flowlane· UI change
£9

First month

£24/month

After that

Join now

Show the introductory price and the price that follows together, before the customer joins.

Rule · Ongoing price shown before sign-up. Subscription regime, expected January 2027. Recheck after every release.

View the full example →
Your review record

Every finding.
Every decision.
One record.

The evidence, your team’s decision and the next check. Kept together.

Checkout review

Illustrative record · 5 October 2026

The fee first appears at payment.

Scope: one desktop offer and payment screen.

01 · Offer £8902 · Payment £96

Suggested change

Show the total and its components earlier, where applicable.

Team decision

Confirm whether the processing fee is unavoidable.

Recheck the change

Compare the update with this finding.

High confidence in the price difference. Fee applicability unverified.

FAQ

Useful answers before you start.

What changes, what you can check yourself, and where Flowlane helps.

Prefer to start on your own?
Use the subscription checklist →

The rules

What changes in the UK and Australia?

In the UK, a subscription contracts regime is expected in January 2027, on top of the DMCC pricing rules in force since April 2025. In Australia, new unfair trading rules start on 1 July 2027, covering fees, subscriptions and cancellation. The rule pages explain each market. Recheck after every release.

What your team can do now

Where should we start?

Pick the flow most customers use and walk it screen by screen: the first price, the sign-up, the renewal and the way out. The subscription checklist shows what to look for in each market.

How Flowlane helps

What does a review include?

For each finding: the screen, the step and the rule it touches, a specific change to assess, and a recheck after your release. All in one record.

What happens in the 20-minute walkthrough?

Bring a flow or screenshots. We review the evidence and agree a next action. Broader scope is agreed separately.

Do you need access to our systems?

No installation or internal access. Behind a login, use an authorised test account or screenshots within the agreed scope. Remove sensitive information.

How is Flowlane priced?

Annual plans, priced by the flows we cover and how often we check. We talk it through in the walkthrough.

20-MINUTE WALKTHROUGH

Bring one flow.
We walk it before the call.

Choose one checkout, sign-up or cancellation flow. We review it before the call so we can focus on what matters.

  • 20 minutes
  • Reviewed before the call
  • No system access
Tobias Reittinger
Tobias Reittinger

Founder of Flowlane

I’ll show you what stands out in your flow
and help you decide what to review first.

Book a 20-minute walkthrough